Article (Scientific journals)
A Framework to Improve the Digital Customer Experience in Complex Services
Kandil, Omnia; Dessart, Laurence; Standaert, Willem et al.
2024In Services Marketing Quarterly, 45 (1), p. 25-54
Peer Reviewed verified by ORBi
 

Files


Full Text
Kandil_etal_A Framework to Improve the Digital Customer Experience in Complex Services.pdf
Publisher postprint (3 MB)
Download

All documents in ORBi are protected by a user license.

Send to



Details



Keywords :
Business, Management and Accounting (miscellaneous)
Disciplines :
Marketing
Author, co-author :
Kandil, Omnia  ;  Université de Liège - ULiège > HEC Liège Research
Dessart, Laurence  ;  Université de Liège - ULiège > HEC Liège : UER > UER Management : Marketing et intelligence stratégique
Standaert, Willem  ;  Université de Liège - ULiège > HEC Liège : UER > UER Management : Marketing and Strategy ; Faculty of Economics and Business Administration, Ghent University, Ghent, Belgium
Bosma, Maarten;  EasyCrop Consultancy, Bovensmilde, Netherlands
Language :
English
Title :
A Framework to Improve the Digital Customer Experience in Complex Services
Publication date :
08 January 2024
Journal title :
Services Marketing Quarterly
ISSN :
1533-2969
eISSN :
1533-2977
Publisher :
Informa UK Limited
Volume :
45
Issue :
1
Pages :
25-54
Peer reviewed :
Peer Reviewed verified by ORBi
Available on ORBi :
since 10 January 2024

Statistics


Number of views
32 (4 by ULiège)
Number of downloads
94 (5 by ULiège)

Scopus citations®
 
1
Scopus citations®
without self-citations
1

Bibliography


Similar publications



Contact ORBi