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Kandil Omnia

HEC Liège : UER > UER Management : Marketing et intelligence stratégique

UER Management : Marketing and Strategy

HEC Liège Research

HEC Liège Research: Strategic Marketing Innovation

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ORCID
0000-0002-8500-4902
Main Referenced Co-authors
Dessart, Laurence  (3)
Standaert, Willem  (3)
Bosma, Maarten (1)
Main Referenced Keywords
Business, Management and Accounting (miscellaneous) (1); Insurance, Insurance paradox, Customer Experience (1);
Main Referenced Disciplines
Marketing (5)

Publications (total 5)

The most downloaded
106 downloads
Kandil, O., Dessart, L., Standaert, W., & Bosma, M. (08 January 2024). A Framework to Improve the Digital Customer Experience in Complex Services. Services Marketing Quarterly, 45 (1), 25-54. doi:10.1080/15332969.2023.2294235 https://hdl.handle.net/2268/311035

The most cited

1 citations (Scopus®)

Kandil, O., Dessart, L., Standaert, W., & Bosma, M. (08 January 2024). A Framework to Improve the Digital Customer Experience in Complex Services. Services Marketing Quarterly, 45 (1), 25-54. doi:10.1080/15332969.2023.2294235 https://hdl.handle.net/2268/311035

Kandil, O., Dessart, L., Standaert, W., & Bosma, M. (08 January 2024). A Framework to Improve the Digital Customer Experience in Complex Services. Services Marketing Quarterly, 45 (1), 25-54. doi:10.1080/15332969.2023.2294235
Peer Reviewed verified by ORBi

Kandil, O., Standaert, W., & Dessart, L. (12 May 2023). A framework to improve the digital customer experience in a complex services context [Paper presentation]. Euregio 2023, Maastricht, Netherlands.

Kandil, O., Dessart, L., & Standaert, W. (2023). A framework to improve Digital Customer Experience in Complex Services [Paper presentation]. HEC research day.

Kandil, O. (2023). May Marketing Seminar 20232 [Paper presentation]. May Marketing Seminar 2023.

Kandil, O. (21 October 2022). How AG Insurance can be an oxpecker for the rhino:   Managing customer experience in the digitalization era [Paper presentation]. Marketing Seminar October, Liege, Belgium.

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