Marketing Seminar

Dessart, Laurence

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Marketing Seminar

Dessart, Laurence

2021

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https://hdl.handle.net/2268/260651

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Keywords :

marketing; research

Abstract :

[en] Presentations of (visiting) marketing scholars at HEC Liege, on current topics in marketing research : Benjamin Osterle from UTwente, Jonas Heller from the University of Maastricht and Charlotte Ferrara from our team.

Disciplines :

Marketing

Author, co-author :

Dessart, Laurence ; Université de Liège - ULiège > HEC Liège : UER > UER Management : Marketing et intelligence stratégique

Language :

English

Title :

Marketing Seminar

Publication date :

25 February 2021

Event name :

International Marketing Research Presentations

Event organizer :

Strategic Marketing Innovation

Audience :

International

Available on ORBi :

since 02 June 2021

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