semiótica plástica, sustancia del plano de la expresión, enunciación, media, material turn, big data; plastic semiotics, substance of the expression plan, enunciation, media
Abstract :
[es] Este artículo trata de la evolución de la semiótica visual, desde los trabajos pioneros de la semiótica plástica hasta lo que he llamado el material turn de la semiótica visual, es decir, el estudio de la escritura de las formas visuales en diferentes sustancias de expresión de la imagen (imágenes pictóricas, fotografías analógicas y digitales). El análisis de las sustancias de expresión implica tomar en cuenta los soportes y los gestos de inscripción de las formas y debe permitir alcanzar una descripción más fina de las imágenes en la semiótica. En la primera parte de este texto, describiré el impacto y la utilidad de nociones básicas, tales como la categoría plástica y la enunciación, así como lo metavisual, para luego pasar a cuestiones más contemporáneas y específicas: la materialidad de la imagen, las fuerzas de las formas. [en] This paper deals with the evolution of visual semiotics, from the earliest works in plastic semiotics to what I call the material turn in visual semiotics, namely the study of the inscription of visual forms in variousexpression substances of images (pictorial images, analog and digital photographs), and will focus on the notions of substrate and of gesture of inscription. The analysis of the substances of the expression plane, which involves taking into consideration the substrates and the gestures of the inscription of the forms, will allow us to achieve a finer description of images in semiotics. In the first part of this paper, I will therefore describe the impact and usefulness of basic notions such as those of plastic category, of enunciation, and of the metavisual, and will then progress towards more contemporary and specific questions regarding the materiality of the image and the forces within the forms.
Research Center/Unit :
Traverses - ULiège
Disciplines :
Art & art history Languages & linguistics
Author, co-author :
Dondero, Maria Giulia ; Université de Liège - ULiège > Département de langues et littératures romanes > Sciences du langage - Rhétorique
Language :
Spanish
Title :
De la imagen como enunciado a la imagen como escritura: el material turn en semiótica visual
Alternative titles :
[en] From Image as Utterance to Image as Writing: The Material Turn in Visual Semiotics
Publication date :
June 2023
Journal title :
Topicos del Seminario
ISSN :
1665-1200
Publisher :
Benemerita Universidad Autonoma de Puebla, Puebla, Mexico
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