Article (Scientific journals)
The intentions of agricultural professionals towards diffusing wireless sensor networks: Application of technology acceptance model in Southwest Iran
Taheri, Fatemeh; D'Haese, Marijke; Fiems, Dieter et al.
2022In Technological Forecasting and Social Change, 185, p. 122075
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Keywords :
Precision agriculture; Structural equation modelling; Technology acceptance model (TAM); Wireless sensor networks; Cost effective; Environmentally-friendly technology; Farm management; Farm production; Network diffusions; Precision Agriculture; Structural equation models; Technology acceptance model; Wireless sensor network applications; Business and International Management; Applied Psychology; Management of Technology and Innovation
Abstract :
[en] Background: Wireless Sensor Networks (WSNs) are environmentally friendly technology supporting more timely and cost-effective farm management and production. Noting that the adoption rate of WSNs is particularly low in emerging and developing countries, agricultural professionals can play a key role in facilitating WSN adoption through dedicated training and extension activities. Objective: This study examines the determinants of the agricultural professionals' intention towards WSN diffusion using an extended version of the Technology Acceptance Model (TAM). Methodology: Data was collected from 109 professionals in Khuzestan province, Southwest Iran. The data was analysed using a Structural Equation Modelling (SEM) approach in SPSS Amos. Results: The key constructs of an original TAM significantly affected the intention expressed by the professions and explained 40 % of its variance. By adding additional constructs of knowledge, confidence, social influence and facilitating conditions, the extended TAM significantly improved the explanatory power of the original model to 54 %. By adding control variables, the inclusive TAM explained 60 % of the variation in the professionals' intention. Conclusion: The findings of this study provide a clearer understanding of the decisive factors affecting the promotion of WSNs and can provide a valuable frame for policy and decision-makers to develop WSN policy and practical plans.
Disciplines :
Agriculture & agronomy
Author, co-author :
Taheri, Fatemeh;  Department of Agricultural Economics, Faculty of Bioscience Engineering, Ghent University, Ghent, Belgium
D'Haese, Marijke;  Department of Agricultural Economics, Faculty of Bioscience Engineering, Ghent University, Ghent, Belgium
Fiems, Dieter;  Department of Telecommunications and Information Processing, Faculty of Engineering and Architecture, Ghent University, Ghent, Belgium
Azadi, Hossein  ;  Université de Liège - ULiège > TERRA Research Centre > Modélisation et développement ; Faculty of Environmental Sciences, Czech University of Life Sciences Prague, Prague, Czech Republic ; Faculty of Environmental Science and Engineering, Babeș-Bolyai University, Cluj-Napoca, Romania
Language :
English
Title :
The intentions of agricultural professionals towards diffusing wireless sensor networks: Application of technology acceptance model in Southwest Iran
Publication date :
December 2022
Journal title :
Technological Forecasting and Social Change
ISSN :
0040-1625
eISSN :
1873-5509
Publisher :
Elsevier Inc.
Volume :
185
Pages :
122075
Peer reviewed :
Peer Reviewed verified by ORBi
Funding text :
This research was financially supported by the Ghent University Special Research Fund (BOF) (code: 01D03418 ).
Available on ORBi :
since 13 February 2023

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