UNITED COLORS OF. Cohérence et cohérance : le cas BENETTON

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Unpublished conference/Abstract (Scientific congresses and symposiums)

Durand, Pascal

1994 • La cohérence

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Keywords :

Benetton; Toscani; Sémiologie de la publicité

Disciplines :

Communication & mass media

Author, co-author :

Durand, Pascal ; Université de Liège - ULiège > Département des Arts et Sciences de la communication > Institutions culturelles et information

Language :

French

Title :

UNITED COLORS OF. Cohérence et cohérance : le cas BENETTON

Publication date :

25 August 1994

Event name :

La cohérence

Event organizer :

Fondation Noésis

Event place :

Calaceite, Spain

Event date :

20-27 août 1994

By request :

Yes

Audience :

International

Available on ORBi :

since 14 July 2012

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